Ahrefs Free SEO Tools (2026): Full Guide to Every Blogger

If you’re doing SEO in 2026, you’ve probably heard the same advice again and again: “Use Ahrefs.” The problem is the price. Good news: Ahrefs has a solid collection of free SEO tools that can help you with keyword research, backlink checks, broken link fixes, traffic estimation, and even basic SEO auditing—without paying anything.

In this guide, I’ll walk you through all the Ahrefs free features listed in your account, including the free website traffic checker, and show you how to use each one in real life (not just theory).

What are Ahrefs Free SEO Tools?

Ahrefs Free SEO Tools are a set of web-based tools built by Ahrefs for common SEO tasks like:

• Finding keyword ideas (Google, YouTube, Amazon, Bing)
• Checking keyword difficulty and rankings
• Checking backlinks and broken links
• Estimating organic search traffic
• Quick SERP analysis
• Website checks and SEO audits
• Browser extension (SEO Toolbar)
• WordPress plugin
• AI writing tools for content and marketing copy

These tools are “lighter” than the full Ahrefs paid account, but still very useful—especially for beginners, bloggers, affiliate marketers, and small businesses.

1) Ahrefs Webmaster Tools (AWT): The “Free Account” Worth Using

Ahrefs Webmaster Tools gives verified site owners free website analytics, SEO insights, and tools to improve performance. (Ahrefs)

Why it matters:

• It’s focused on your verified websites, so you can check issues and opportunities without paying for a full suite.
• It’s one of the easiest ways to start doing “proper” SEO for your own site.

Best use cases:

• Audit your site for technical problems
• Find backlink opportunities and keyword rankings for your site
• Fix crawl issues and on-page SEO errors

2) Free Website Traffic Checker (Ahrefs)

This is the tool many people search for: “check website traffic for free.” Ahrefs’ Website Traffic Checker estimates organic search traffic (not total traffic from every source).

How to use it:

1. Open the Traffic Checker
2. Enter any domain, subdomain, or URL
3. Choose a country (if available)
4. Review the traffic estimate and top pages

What you can do with it:

• Spy on competitor pages that bring traffic
• Find content topics that work in your niche
• Spot growth chances (pages to improve or copy ideas from)

Quick tip: Don’t treat traffic estimates as “exact numbers.” Use them to compare sites, pages, and trends. Many SEO professionals see traffic estimations as directional, not perfect. (Reddit)

3) Backlink Checker (Free)

Ahrefs’ Backlink Checker lets you see the top backlinks pointing to a website or a specific page.

Why backlinks matter:
Backlinks still act like “votes” in search engines. Good links = better chances to rank (especially for competitive topics).

How to use it (smart way):

• Check a competitor’s best page
• Note which sites are linking to them
• Make a list of link prospects
• Pitch your content or a better resource

Best use cases:

• Find websites that link to competitors (so they might link to you)
• Identify spammy links (for clean-up decisions)
• Discover what content earns links in your niche

4) Broken Link Checker (Free)

Broken links are a silent SEO killer. They waste crawl budget, hurt user experience, and can reduce trust.

Ahrefs’ Broken Link Checker helps you find broken inbound and outbound links for a site or page.

How to use it:

• Enter your domain → find broken outbound links → replace or remove them
• Enter competitor domain → find broken pages with backlinks → create a better page and reach out (classic “broken link building”)

This is one of the easiest link-building strategies for beginners.

5) Website Authority Checker (Domain Rating / DR)

In Website Authority Checker ahrefs uses Domain Rating (DR) to show the strength of a site’s backlink profile on a 0–100 scale.

What DR is good for:

• Quickly comparing competitor authority
• Deciding whether a backlink is “worth it.”
• Building a balanced link outreach list

Important: DR is not a Google metric. It’s an Ahrefs metric, useful for comparison—not a ranking factor by itself. (But it often correlates with strong link profiles.)

6) Keyword Generator (Google + More)

Ahrefs Free Keyword Generator gives you thousands of keyword ideas fast and supports multiple platforms.

How to use it:

• Start with one seed keyword (example: “WordPress speed”)
• Export or copy the list
• Group keywords into topics (clusters)
• Choose low-competition long-tail keywords for quick wins

Pro tip (simple):
If you’re a newer site, target keywords that are very specific, like:

• “best WordPress cache plugin for WooCommerce”
  instead of
• “WordPress cache plugin”

7) YouTube Keyword Tool

YouTube SEO is real. People search YouTube like Google.

Ahrefs’ YouTube Keyword Tool helps you find search terms people use on YouTube.

Best use cases:

• Find video topics with demand
• Improve titles, descriptions, and tags
• Create a video series around one main theme

If you sell services or tools, YouTube can become a free traffic machine over time.

8) Amazon Keyword Tool

Selling on Amazon? Ahrefs Amazon Keyword Tool helps you align your listing keywords with what shoppers actually search.

Use it for:

• Product titles
• Bullet points
• Backend search terms
• Category research

9) Bing Keyword Tool

Bing is smaller than Google, but it’s still valuable—especially in countries and devices where Bing is the default.

Ahrefs’ Bing Keyword Tool gives keyword ideas specifically for Bing searches.

10) SERP Checker (Free)

The SERP Checker lets you analyze the top ranking pages for any keyword and location.

Why is this tool powerful?
Before you write content, check what already ranks. You’ll instantly understand:

• Search intent (blog post, product page, listicle, guide)
• Content length expectations
• Types of websites ranking (big brands vs small blogs)
• How competitive does the keyword “looks”

Simple way to use it:

• If the top results are all huge sites (Wikipedia, big brands), pick a longer-tail version of the keyword.
• If you see smaller blogs ranking, you’ve got a better chance.

11) Keyword Rank Checker (Free)

The Ahrefs Keyword Rank Checker tool checks your site’s ranking position for a keyword in a specific country.

Best use cases:

• Quick checks for important keywords
• Monitoring progress after updating content
• Checking if your page is moving up/down

Tip: Don’t panic from day-to-day changes. Track weekly trends.

12) Keyword Difficulty Checker (KD)

The Keyword Difficulty Checker estimates how hard it may be to rank in the top 10 for a keyword.

How to use KD correctly:

• KD helps you filter options fast
• But always confirm with SERP Checker (real competition is visible there)

Winning combo:

1. KD low-ish
2. SERP shows weak content
3. You can write something more helpful
   That’s where fast growth comes from.

13) Website Checker (Free)

Ahrefs Website Checker is designed to help you find what’s wrong with your site and what to improve. It also connects with Ahrefs Webmaster Tools. (Ahrefs)

Use it to:

• Spot common SEO problems
• Get improvement ideas even if you’re not an SEO expert
• Create a simple “fix list” for your developer or team

14) SEO Audit Tool (Free)

Ahrefs’ Free SEO Audit Tool helps you find and fix 170+ common SEO issues and is part of Ahrefs Webmaster Tools.

What it gives you:

• A “Health Score” overview
• A categorized list of issues with importance levels
• Help with explanations on how to fix issues.
• Automated audits and email alerts

One more important detail: Ahrefs mentions crawl credits for audits (e.g., 5,000 crawl credits per project per month in the free audit tool).

If you want quick SEO improvements, start here.

15) Ahrefs SEO Toolbar (Browser Extension)

The Ahrefs SEO Toolbar is a free browser extension that gives on-page SEO data, broken link checking, redirect tracing, and SERP location switching.

How it helps daily:

• Check title tags and meta descriptions on any page
• See headers and indexability signals quickly
• Spot redirects and broken elements without extra tools

If you do SEO audits or competitor research, this saves a lot of time.

16) Ahrefs SEO WordPress Plugin

Ahrefs also offers an SEO WordPress Plugin to perform content audits, monitor backlinks, and grow organic traffic inside WordPress.

Who should use it:

• Bloggers with many old posts
• Affiliate sites
• Service websites that publish content regularly

It’s especially useful when you want a “content cleanup” plan: update pages that have potential instead of writing new posts all the time.

17) AI Writing Tools (Free)

Ahrefs has a large library of free AI writing tools for content, SEO, social posts, and marketing copy.

Some examples included on their free tools page:

• Blog title ideas, meta description generator, title generator
• Paragraph rewriter, paraphrasing tool, summarizer
• Grammar checker and plagiarism checker
• Image alt text generator (useful for SEO + accessibility)

Best way to use these tools:

• Draft faster, then edit with your own experience and examples
• Improve clarity and structure
• Create better metadata (titles/descriptions) for higher CTR

A Simple 30-Minute Workflow Using Only Ahrefs Free Tools

If you’re busy, do this once per week:

1. Traffic Checker: check a competitor → find top pages
2. Keyword Generator: grab keyword ideas for one top page topic
3. KD + SERP Checker: pick one keyword you can realistically rank for
4. Website Checker / SEO Audit: fix obvious issues on your site
5. Backlink + Broken Link Checker: find link opportunities

That’s enough to improve rankings steadily without feeling overwhelmed.

FAQs (Important)

1) Are Ahrefs free SEO tools really free?

Yes, Ahrefs publishes a dedicated free tools collection, including keyword, backlink, and SERP tools, among others.

2) Is the Ahrefs Website Traffic Checker accurate?

It’s an estimate of organic search traffic, best used for comparisons and trend direction—not exact analytics numbers.

3) Do I need an account to use Ahrefs free tools?

Some tools are usable directly, while others (like audit features for your site) are tied to Ahrefs Webmaster Tools sign-up and verification.

4) What’s the difference between Ahrefs free tools and paid Ahrefs?

Free tools are great for quick checks and research. Paid Ahrefs gives deeper data, advanced reports, larger limits, and competitive intelligence at scale (Site Explorer, Keywords Explorer, Content Explorer, etc.).

5) Can Ahrefs free tools help a new website rank?

Yes—especially for finding long-tail keywords, improving on-page SEO, fixing technical issues, and building backlinks step by step.

Also Read: Ahrefs vs Ubersuggest

Conclusion (Quick Summary)

Ahrefs free SEO tools are honestly enough to start doing real SEO today. You can:

• Estimate competitor organic traffic with the free Website Traffic Checker
• Find keyword ideas for Google, YouTube, Amazon, and Bing
• Check keyword difficulty, rankings, and SERPs
• Audit your website and fix common SEO problems
• Analyze backlinks and broken link opportunities
• Use the toolbar, WordPress plugin, and AI writing tools to move faster

If you’re consistent with these free tools, you’ll build a strong SEO foundation without spending money.

Want Premium Ahrefs at an Affordable Price? (With Bonus Tools)

When you’re ready to go beyond free limits and do serious competitor research, content planning, and link analysis daily, you can get an affordable Ahrefs subscription through our group access at KhuramTools.com.

✨ Ahrefs Subscription Plan + Premium Bonus Tools ✨

• Price: PKR 4,500 / Month
• Uptime: 95% – 97%
• Credits: 50 credits per user/day
• Daily export: 10,000 rows/day

Core Ahrefs features included:

• Site Explorer
• Keywords Explorer
• Content Explorer
• Batch Analysis
• Link Intersect

Note: In this shared plan, these modules are not included:

• Projects
• Site Audit
• Rank Tracker

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